Magazine Proposal

Intended Genre and Codes & Convention

Genre: Mental Health 

Conventions: 

• Masthead 

• “Youth Renown” in bold and the chosen font to get the name of the magazine across

• Featured articles 

• Two articles, “Music To Cope With Stress” and “Colors For Calmness” that tie into the genre of mental health and the sub genre of stress

• Cover image

• An image of the sunrise at the beach that ensues a calming sensation with my chosen color palette 

• Barcode 

• Issue #

• Taglines 

• Emphasize certain words such as stress and anxiety 

• Coverlines 

• Entice the readers through a short and catchy summary

Audience:

Target Audience: ages 13-21 

Stress is a condition that affects everybody, but as teenagers go through their highschool years they are more prone to educational and personal stressors. This magazine targets those in highschool and college through the color scheme and featured articles. When one undergoes a certain rush of stress many turn to different ways to cope, one being music. Through its different beats and pitches, different artists appeal to different people and help relieve that stress by giving them a break from reality. In turn, colors such as ocean blue and the colors in the sunrise provide that same calming sensation. 

The cover lines and taglines will be in a script font portraying a swish moving motion, similar to the feeling one experiences when they are relieved. These will both layed on top of the cover image which would be a photograph of the sunrise at the beach ensuing the calming tone with my chosen color palette. 

 

Institution & Distribution: 

Publisher: Healthy Magazine, United Kingdom (magazine)

Healthy Magazine is the largest selling health publication in the United Kingdom drawing large numbers of viewers for each issue. Under their primary website Healthy, there are articles covering health topics including fitness, nutrition, and mental health. Their website is also user friendly with links to top products maintaining self health, social media links, and polls. The magazine will be released for free digitally with the option to purchase the paper based at select stores. There will be a website providing links to each digital magazine as well as links to our social media posts on platforms such as Instagram, Twitter, and Facebook. 

Price and Release Frequency: 

• Print: $15 USD 

• Digital: Free 

• Monthly release 

Marketing:

I will create an online website for my magazine that also gives access to select featured articles that are not a part of the monthly issue. I will use social media apps such as Instagram, Twitter, and Facebook to interact with followers and keep them updated on each of the articles and magazines posted. These apps are great ways to provide unique looks at each magazine issue and keep engagement within the accounts and the website overall.